Amazon DSP Management, Optimized for Conversions

Reach beyond search. Tap into Amazon’s
powerful Demand Side Platform to unlock full-
funnel growth.

From lookalike audiences to retargeting – our specialists turn
ad spend into real results.

  • Custom Audience Targeting & Segmentation

  • Advanced Bid & Budget Optimization

  • Retargeting & Lookalike Strategies

  • Managed by Certified DSP Strategists

  • Conversion-Focused Campaign Setup

  • 24/7 Expert Campaign Support

Excellent 1796 reviews on Trustpilot

Excellent 1796 reviews on Trustpilot

What is Amazon DSP -
and Why It Matters

Amazon DSP runs display and video ads that reach buyers
– on and off Amazon – at every stage.

Retargeting Power

Retarget shoppers who viewed
your product

Competitor Reach

Reach competitor audiences and category lookalikes

Multi-Channel Visibility

Serve ads on Amazon, FireTV, IMDb, and premium websites

Full-Funnel Strategy

Run brand awareness + sales conversion together

Off-Amazon Expansion

Reach your ideal customers on top sites, apps, and streaming platforms

Brand Lift

Establish repeat exposure and awareness that drives growth
over time

Who This Service
Is For

This service is ideal for:
  • Brands spending $5K+/month on Amazon ads

  • Sellers ready to scale beyond Sponsored Ads

  • Stores with high-performing ASINs and solid reviews

  • Brand owners launching new products with broader reach goals

  • Agencies or aggregators managing multiple brands

Plans and Pricing

Choose your level of expert-led DSP. Strategy,
targeting, and reporting included.

Perfect for brands testing DSP or retargeting ads

$697 / mo

STARTER

FOR AGGRESSIVE GROWTH AND HIGH-VOLUME
SELLERS

$1497 / mo

PRO

Perfect for brands testing DSP or retargeting ads

$592 / mo

Starter

For aggressive growth and high-volume
sellers.

$1,272 / mo

Starter

Have a bigger brand or agency need?

Pricing is for management only. Ad spend billed directly by Amazon.

Amazon DSP vs. Amazon PPC

One targets discovery. One captures demand.
Together, they convert.

What Is Amazon DSP?

Amazon DSP (Demand-Side Platform) allows brands to run highly targeted display and video ads on and off Amazon using first-party behavioral data.

It’s ideal for sellers ready to scale beyond keyword targeting and reach broader audiences at every stage of the funnel.

Amazon DSP is best for:

  • Retargeting – Re-engage shoppers who viewed your product but didn’t purchase

  • Loyalty Campaigns – Win back previous customers with relevant offers

  • Competitor Targeting – Show your ads to users who visited similar listings

  • Brand Awareness – Reach new audiences on top websites, apps, and FireTV

  • Full-Funnel Strategy – Combine branding, retargeting, and conversion campaign

What Is Amazon PPC?

Amazon PPC (Pay-Per-Click) is the foundation of Amazon ads. It’s essential for visibility, keyword targeting, and driving conversions directly on the platform.

If your PPC is well-optimized and profitable, DSP can be layered on top to expand your reach.

  • Sponsored Products – Show up in search results and product detail pages (high-conversion intent)

  • Sponsored Brands – Banner and video placements that boost visibility for your brand

  • Sponsored Display – Display-based retargeting on and off Amazon

In short:

Start with PPC to win search. Add DSP to scale visibility, retarget shoppers, and
dominate your niche. Let me know if you’d like a comparison table or call-to-
action button at the bottom

Our Amazon DSP Workflow

Our Process: From
Planning to Profit

  • 01#

    Audit your brand, catalog, and current traffic sources

  • 02#

    Define goals awareness, retargeting, sales, or all

  • 03#

    Build and launch custom DSP campaigns

  • 04#

    Weekly performance analysis and bid adjustment

  • 05#

    Monthly strategy reviews to scale and refine

  • 06#

    Most clients see meaningful lift in traffic and conversions within 30 days

What Happens When
You Add DSP to the Mix

See the difference in reach, targeting, and growth potential

Without Amazon DSP

With Amazon DSP

Limited to keyword based targeting

Targets audiences based on behavior and interests

Can’t retarget cart abandoners

Re-engages shoppers who didn’t complete checkout

Ads show only on Amazon

Ads appear across premium sites, apps & FireTV

Harder to scale brand awareness

Drives full-funnel visibility and brand recall

Relies mostly on search intent

Expands reach with lookalikes and competitor data

Frequently asked questions

What is Amazon DSP, and how can it help my brand?

Amazon DSP (Demand-Side Platform) allows brands to run highly targeted display and video ads both on and off Amazon. It helps reach new audiences, retarget shoppers, increase brand awareness, and drive full-funnel sales conversions.

Who should use Amazon DSP management services?

This service is ideal for brands spending $5K+/month on Amazon ads, sellers ready to scale beyond Sponsored Ads, stores with high-performing ASINs, and agencies or aggregators managing multiple brands.

How does Amazon DSP differ from Amazon PPC?

While Amazon PPC targets search-based intent on the platform, Amazon DSP focuses on audience-based targeting—reaching shoppers off Amazon, retargeting past visitors, engaging competitors’ audiences, and scaling brand awareness across premium sites, apps, and FireTV.

What results can I expect from Sellerite’s DSP management?

Clients typically see increased traffic, improved conversions, better retargeting of shoppers, expanded brand reach, and full-funnel visibility. Most brands notice meaningful lift in engagement and conversions within 30 days.

How does Sellerite manage DSP campaigns?

Our certified DSP strategists audit your catalog, define goals, build custom campaigns, and optimize bids weekly. We provide full reporting, monthly strategy reviews, and continuous support to maximize ad performance and ROI.

YOUR WINNING SOLUTIONS

Read more case studies

  • How Sellerite’s Amazon DSP Management Unlocked Full-Funnel Growth for a Mid-Sized Brand

    How Sellerite’s Amazon DSP Management Unlocked Full-Funnel Growth for a Mid-Sized Brand

  • Amazon Brand Growth graph on laptop screen

    Reviving brand growth using Amazon DSP Management